South Korean beauty is coming to the United States. Have you noticed? It seems to be everywhere I look these days, from online retailers to brick and mortars, from big box beauty stores to local shops and spas. I made a trip to a trendy clothing store the other day and they had an entire display dedicated to South Korean beauty and body products. I even tried a beauty product subscription box with a whole line of similar products, all from South Korea. My point is, South Korean beauty is a HUGE industry, and it's growing at a rapid rate here in the United States, and with good reason. Fun fact: Did you know South Korean ladies have a 10-step routine for skincare? TEN STEPS! I personally can'
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